How do I pay into the checkoff?
By law, all producers selling cattle or calves, for any reason and regardless of age or sex, must pay $1 per head to support beef/veal promotion, research and information through the Beef Promotion and Research Act.Read More
How can I be involved in the Beef Checkoff?
For many producers, the best place to get involved is by attending state board meetings or even becoming a member of the Cattlemen's Beef Board (CBB).Read More
What is the Cattlemen’s Beef Board? Who serves? How are they paid?
The Cattlemen's Beef Promotion and Research Board oversees and manages the $1 per head Beef Checkoff program.Read More
Who pays into the Beef Checkoff?
By law, all producers selling cattle or calves, for any reason, are required to pay $1 per head to support beef/veal promotion, research and information.Read More
What is the checkoff doing to dispel notions that beef production is damaging to the environment?
The checkoff-funded lifecycle assessment provides a clear picture as to where beef operators can improve efficiency and sustainability.Read More
How is the checkoff promoting beef in a healthy diet?
"Beef. It's What's For Dinner." brand, the checkoff is sharing recipes, nutritional facts and the dietary benefits of eating beef with consumers.Read More
Who decides what programs to fund and which contractors to hire?
When the Beef Act was passed as part of the 1985 Farm Bill, many state beef councils were already working together and conducting checkoff-funded programs through the Beef Industry Council.Read More
Does the CBB support governmental or regulatory policy issues?
According to the Beef Promotion and Research Act, checkoff funds cannot be used to to influence government policy or action, including lobbying.Read More
Does CBB actually conduct programs? If not, who does?
The Cattlemen's Beef Board (CBB) is required to conduct programs through industry-governed organizations known as contractors.Read More
What is the checkoff doing to grow U.S. beef exports?
The checkoff works with subcontractors like USMEF to educate consumers on the superiority of U.S. beef products, creating foreign market opportunities.Read More