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Beef Promotion Operating Committee

The Beef Promotion Operating Committee is defined in the Beef Act as the body responsible for developing the annual budget, which must be approved by the full Beef Board and USDA, for developing plans and programs in the areas of promotion, research, consumer information, industry information, foreign marketing and producer communications.

The Beef Promotion Operating Committee includes 10 producers elected by the Cattlemen’s Beef Board and 10 producers elected by the Federation of State Beef Councils. The Act and Order requires that the Beef Promotion Operating Committee contract with national, non-profit, industry-governed organizations to implement Beef Checkoff programs.

Beef Promotion Operating Committee Beef Board Members

Andy Bishop headshot


Andy Bishop

Cox's Creek, Kentucky

Reappointed in 2024

Cheryl DeVuyst

Morrison, Oklahoma

Reappointed in 2024

Trish Dowton

Ellis, Idaho

Reappointed in 2023

John Ferry headshot

John Ferry

Corinne, Utah

Appointed in 2022

Dave Hamilton

Thedford, Nebraska

Reappointed in 2022

Jason Hitch

Stillwater, Oklahoma

Reappointed in 2023

Ryan Moorhouse

Amarillo, Texas

Reappointed in 2024

Terry Quam

Lodi, Wisconsin

Appointed in 2023

Mark Sustaire headshot

Mark Sustaire

Winnsboro, Texas

Reappointed in 2024

Tammy Wiedenbeck

Lancaster, Wisconsin

Appointed in 2022

Beef Promotion Operating Committee Federation Members

Vice Chair

Dan Gattis

Georgetown, Texas

Chuck Coffey

Springer, Oklahoma

Mark Goes

Odell, Nebraska

Daniel Hanrahan

Cumming, Iowa

Nancy Jackson, DVM

Nancy Jackson, DVM

Eupora, Mississippi

Andy Kellom

Hobson, Montana

Al Lyman

Cambridge, Illinois

Travis Maddock

Davenport, North Dakota

John Scanga

Ault, Colorado

Shannon Treichel

Canyon, Texas