The North American Meat Institute (NAMI) is partnering with the National Pork Board to promote National Deli Meat Month to industry members, retailers, restaurants and consumers. New infographics, fact sheets, activity ideas and more are now available.
Foundation for Meat and Poultry Research and Education (FMPRE) has entered an exciting time for processed beef nutrition research. Over the last few months, research proposals were solicited, evaluated and identified for funding. The new projects will help address questions about the role of processed beef products in healthy dietary patterns.
The Checkoff-funded National Veal Promotion is launching its new integrated website and brand! This website will feature a new webpage about the nutritional profile of veal. Explore the new website.
Checkoff-funded National Veal Promotion hosted a consumer cooking party on February 6! Attendees learned about veal’s nutritional value and why they should incorporate it into weekly meals.
NEBPI hosted an engaging workshop with Northeast consumers on December 9. The workshop featured a hands-on beef charcuterie lesson with complimentary wine pairing information. Following the online event, 90 percent of participants expressed positive opinions about beef. Watch the workshop.
Food connects people and brings joy during the holiday season. Through a partnership with MetroCooking D.C., the NEBPI shared a drool-worthy rib roast recipe with consumers as part of MetroCooking D.C.’s Holiday Recipe Collection Digital Cookbook.
NEBPI hosted two “Meet & Greet” opportunities for the Northeast Junior Beef Ambassadors. The sessions were hosted virtually and served as an opportunity to share Checkoff content with the advocates. Also, NEBPI hosted an interactive talk for the ambassadors with Amanda Radke, ag speaker, beef blogger and rancher, to discuss agricultural advocacy. Explore the Beef Ambassador program.
Applications are now open for the 2nd annual Best Beef Butcher Contest scheduled for May 13, 2021, in State College, PA. This event is held in conjunction with the Pennsylvania Association of Meat Processors Annual Convention. Get registered here: https://www.nebpi.org/education/best-beef-butcher-contest
