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International Marketing Committee

Add to Calendar 07/26/2023 8:00am 07/26/2023 2:00pm MM/DD/YYYY America/Denver International Marketing Committee Manchester Grand Hyatt, Bayview (32nd Floor)

CBB meetings are open. If you have questions, please contact the CBB office at (303) 220-9890.

Welcome, Call to Order

Introductions
•Co-Chairs

Approval
•Agenda
•2023 Cattle Industry Annual Convention Meeting Minutes

Review
•Purpose Statement
•Long Range Plan Initiatives
•Committee Ground Rules

Authorization Request (AR):
•Describe AR presentation format.
•Tactic scoring

Contractor Presentations & Tactic Scoring
• Present FY2024 AR Tactics
• As a table, complete a scoresheet and comments for each tactic.

Wrap-Up
•Share scores and comments from each table.

Next Steps
• Share results with Contractors and Beef Promotion Operating Committee (BPOC).
•Wrap-up webinar following September BPOC meeting to review funding decisions.

Adjournment

Related Resources

2023 SBM International Marketing Committee Agenda  Fill 1 Created with Sketch.

FY24 International Marketing Tactic Quick Guide  Fill 1 Created with Sketch.

2023 SBM International Marketing Committee Minutes  Fill 1 Created with Sketch.