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Improving Accuracy in Beef Cuts Guide

With new information available, the checkoff’s Product Quality program has updated the popular Beef Cuts Guide with even more accurate yields. In addition, an accompanying PowerPoint presentation is available to help present the information to stakeholder audiences.

Providing Market Intelligence

Checkoff investments in market-intelligence resources continue to aid industry stakeholders in identifying and understanding opportunities but also help increase beef sales at retail and foodservice levels. For example, foodservice market data provide restaurant owners and other foodservice operators access to menu insights that identify key consumer trends in beef buying and eating. For the retail sector, the checkoff provides information about monthly beef sales, beef featuring, and top-selling beef cuts. See what’s on the market-intelligence menu here.

For additional information, check out these sites:

Consumers looking for nutrition and dietary information about beef can go to to order or download materials and research information, or find a schedule of nutrition events and seminars.
Consumers, producers and other industry professionals can go to for summaries of checkoff-funded research in the areas of beef safety, human nutrition, product enhancement and market research, projects which provide the foundation for checkoff programs in promotion, marketing, education, information and foreign marketing.
Safety is a priority of the beef industry and,  houses information about the Beef Industry Food Safety Council (BIFSCo), its discussions and meetings, an application to join the council, and consumer information about beef safety.
Finding new convenient cuts is one very successful way the checkoff has helped add value to the beef carcass over the years. In cooperation with the University of Nebraska-Lincoln, is the industry’s primary beef cut resource.
Checkoff-funded Beef Quality Assurance program information is available at where you can find systematic information about coupling proper animal-husbandry techniques with accepted scientific knowledge to improve the quality of the end beef products.
Bovine Spongiform Encephalopathy (BSE) is a misunderstood but potentially serious animal disease. For the most accurate information, turn to, an informational site housing current information regarding for consumers, producers and beef industry representatives.
While never occurring in the United States, is an informational site housing current information regarding foot-and-mouth disease for consumers, producers and beef industry representatives.


Research - Archive

According to the Beef Act, research means studies relative to the effectiveness of market development and promotion efforts, studies relating to the nutritional value of beef and beef products, other related food science research including beef safety and pathogen research, product-enhancement research, market research and new product development research. Checkoff-funded research aims to maintain and increase consumer confidence in beef and beef products and provides the basis for development of program focus in all areas of checkoff investment by measuring market demands and tracking the state of the industry. The checkoff cannot fund cattle production research.

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Internal links within this website are funded and maintained by the Beef Checkoff Program.
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