Are You Informed?


Do you consider yourself informed about the checkoff? Results from the most recent Producer Attitude Survey show that 65% of producers think they are! Are you one of them? Read more about the opinions of fellow checkoff investors, and make an effort to become "one of the informed" today!

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Defining Beef Sustainability

Why do you think sustainability is a "wicked hard problem" to define? Read about the complexity of the problem, and let us know what makes for good sustainability in your area of the country.