Welcome to MyBeefCheckoff.com, a new source of information about the national $1 beef checkoff. All producers now have an opportunity to get to know their checkoff by subscribing to a monthly newsletter by simply typing in their e-mail address (bottom, left menu) and selecting beef or dairy editions.
Chuck Cuts Exposed
New chuck-roll cuts developed through beef checkoff research were the focus of a major feature article in a recent food section of the New York Times, demonstrating how the checkoff’s product enhancement research has served as a catalyst to bring new products to market. The version posted on the Times’ Web site includes an interactive section that allows viewers to point to individual cuts and learn their names, descriptions, features and cooking suggestions.of U.S. beef registered a solid performance in March, led by a surge in beef exports to Vietnam, Japan and the Middle East. Foreign market development is funded in part by The Beef Checkoff Program.
Product Development
The Beef Innovations Group published a quarterly newsletter to provide industry partners with the latest information about beef and veal product development.
Funded by the Beef Checkoff.