Beef on Pinterest


With more than 70 million active users, the photo-sharing media site, Pinterest, is the online destination that beef’s older millennial consumers say they visit to plan their dream weddings, their next vacations – and, most important, their next meals. To leverage this growing audience better, the checkoff has enhanced beef’s presence through a revamped Pinterest page, where it continues to inspire and educate these consumers about delicious and nutritious beef recipes.

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Voting Opens Soon!

CONGRATS to our eight weekly Rev it up My ROI checkoff challenge winners! Remember, voting opens June 1 on the My Beef Checkoff Facebook page! Cast your vote and share daily!