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Safety & Product Innovation Committee

Add to Calendar 07/10/2024 8:00am 07/10/2024 2:00pm MM/DD/YYYY America/Denver Safety & Product Innovation Committee Room 400 Hilton Bayfront 1 Park Blvd, San Diego, CA 92101

CBB meetings are open. If you have questions, please contact the CBB office at (303) 220-9890.

1. Welcome, Call to Order

2. Introductions

3. Approval


2024 Cattle Industry Convention Meeting Minutes

4. Review Purpose Statement, Initiatives, Committee Ground Rules

Purpose Statement


Ground Rules

5. Authorization Requests (AR):

Describe AR presentation format

Tactic scoring

6. Contractor Presentations & Tactic Scoring

Present FY2025 AR Tactics

As a table, complete a scoresheet and comments for each tactic.

7. Wrap-up

Share scores and comments from each table.

8. Next Steps

Share results with Contractors and Beef Promotion Operating Committee (BPOC).

Wrap-up webinar following September BPOC meeting to review funding decisions.

9. Adjournment

10. Additional Meetings:

Checkoff Evaluation Committee Meeting: July 9, 2024 @ 9:30 AM-12:00 PM PT Sapphire Ballroom A

Checkoff Highlight Session: July 9, 2024 @ 2:00 PM-4:00 PM PT Sapphire Ballroom IM

Cattlemen’s Beef Board Meeting: July 10, 2024 @ 4:00 PM-6:00 PM PT Sapphire Ballroom LP

NCBA Board of Directors: July 10, 2024 @ 5:30 PM-7:30 PM PT Sapphire Ballroom BCFGJKNO

Related Resources

2024 SBM Safety & Product Innovation Agenda  Fill 1 Created with Sketch.

FY25 Safety & Product Innovation Tactic Quick Guide  Fill 1 Created with Sketch.