Upcoming Meeting Information
Hyatt Regency Hotel, Denver, Colorado
The checkoff's Innovation committee meeting will be held July 13, 2017 from 2:00 p.m. to 6:00 p.m. and then again on July 14, 2017 from 9:15 a.m. to 12:00 p.m.
Return to Meeting Center
View Past Innovation Meetings
Purpose Statement: To inspire the beef community with innovative products and solutions that enhance consumer demand for beef.
Priority Strategic Initiatives:
- Most Important
- Revolutionize Beef Marketing and Merchandising
- Adopt Animal I.D. Traceability Systems
- Ensure Antibiotic Stewardship
- Research and Innovate New Production Technologies
- Measure and Improve our Sustainability