Growing on Facebook
In March, the “Beef. It’s What’s For Dinner.” Facebook page secured more than 300,000 engagements, including likes, comments, and reactions! With new and exciting content always being shared, such as Facebook Live videos and popular recipe collections like “under $15 or less,” consumers continue to rely on the checkoff to provide a one-stop shop for beef recipe inspiration, tips and tricks on Facebook. The page is inching closer to 1 million likes.