Using Environmental Practices for Beef

Whether in Iowa or California, beef producers know the value that environmental stewardship brings to their farms or ranches. Your checkoff is sharing your story with consumers to help them understand how cattle farmers and ranchers use environmental practices to produce the world’s best-tasting beef. Share what your checkoff is doing!

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The beef checkoff increases beef demand through promotion, research and new product development, and a variety of other marketing tools.