Do you know your beef checkoff? It’s a program that has worked for more than three decades to help build demand and safeguard the industry. Download your copy of Understanding Your Beef Checkoff to learn more!
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The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States may retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
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WATCH: Dan Kniffen, NBQA
Watch Now: Jena McRell of The Angus Report sits down with Dan Kniffen, the producer chair of the BQA Advisory Board, to talk about why the checkoff's ...