Join the Food Waste Challenge!

It's not too late to join the 30-Day Food Waste Challenge! Masters of Beef Advocacy (MBA) grad Terryn Dreiling says, "Shouldn’t we be more upset about the food we work so hard to grow being literally thrown in the garbage? Shouldn’t we be making more noise on the issue? The answer is 'Yes!' We should be making more noise to draw attention to the insane amounts of food being wasted each year.” Please join us in this challenge today and encourage your friends to do the same!

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The beef checkoff increases beef demand through promotion, research and new product development, and a variety of other marketing tools.