Demos at Grocery Stores

Beef producers are one of the best boots-on-the-ground resources for us and we would like to hear from you! We encourage retailers to make a "local" connection with their shoppers. Have you ever participated in grocery store demonstrations to chat with shoppers as they try samples? Please share your experience in the comments section on Facebook today!

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The beef checkoff increases beef demand through promotion, research and new product development, and a variety of other marketing tools.