Market Research Working Group Meeting

Norman Voyles Jr.: Co-Chairman (C) Alan Lyman: Co-Chairman (F)

1. 3:30 PM Welcome (Al/Norm)
   1. Roll call and introductions
   2. Approval of agenda
   3. Approval of minutes
   4. Desired Outcome – Align to LRP Initiatives
2. 3:40 PM LRP Initiative Priority Alignment/Knowledge Gaps
   1. Nutrition and Health – Al Lyman, Norm Voyles, Philip Weltmer, Ruby Uhart
   2. Consumer Trust – Steven Matthees, Kathy Creighton-Smith, George Cooksley, Patti Brumbach (WA), Karin Schaefer (MN), Lauren Scheller Maehling (AZ)
   3. Innovation – Richard McElhaney, Tammy Basel, Bridget Bingham (PA)
   4. Safety – Jason Beyer
   5. Export Growth – D.J. Edwards, Gary Deering
3. 4:00 PM Align to Statement of Purpose
4. 4:10 PM Wrap-up (Al/Norm)
5. 4:15 PM Adjourn