Market Research Working Group Meeting

1. Welcome/Call to Order

• Introductions

2. Approve Agenda and Minutes

3. Committee Agenda Overview

• Review purpose statement and committee ground rules
• Today’s Goal

4. Review Long Range Plan and how it should guide your decision-making process

5. Market Research and Intelligence Fundamentals

6. Market Research Program Update

a. NCBA Project Update
b. International Update? (pending)
c. Other Contractors? (pending)

7. Wrap Up, Next Steps, Adjourn

Related Resources

Market Research Working Group Draft Agenda  Fill 1 Created with Sketch.