Ronnie Yeargin, Tennessee
Western Tennessee near Greenfield is home to Yeargin Farms, a diversified crop and livestock farm which grows food-and feed-grade corn, soybeans and hay as well as a cow-calf and stocker operation. Ronnie Yeargin and his family enjoy sharing their knowledge and love of agriculture with area groups and local college students who often visit their farm. As a member of the Tennessee Beef Council, Ronnie understands the value of the beef checkoff in building demand for our product.
“Simply put, our beef checkoff promotes safe, nutritious beef. All beef, dairy and veal producers, along with importers, invest in the checkoff, and these producers from across the U.S.¯ folks like you and me ¯ decide how to invest these dollars to help keep our product top-of-mind with consumers,” says Yeargin.
“The benefits of the beef checkoff are far-reaching and bring a unified voice to consumers that we’re working hard to produce a quality product,” Ronnie continues. “I think all beef producers should get involved and learn more about our checkoff ¯ just like I did.”