Checkoff Dollars in Action Overseas
Date: Friday, March 28, 2008Suggested Lead: Dan Halstrom, exporter and chairman of the U.S. Meat Export Federations (USMEF), says 2008 brings a lot of reason to expect increased access for U.S. beef in some foreign countries…tape
Cut #1 :27 O.C..."these foreign markets."
Halstrom says USMEF is working toward opening up access for specialty beef products and high-end cuts in developing markets across the world...tape
Cut #2 :37 O.C..."in those markets."
Halstrom also notes that exports represent a large portion of the overall success of the beef industry and that checkoff dollars play a significant role in the promotion of that export process…tape.
Cut #3 :17 O.C..."for increased growth."
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
Funded by the Beef Checkoff.