Beef Checkoff Working to Help Build Healthier Diets
Date: Tuesday, January 08, 2008Suggested Lead: Both the 2005 Dietary Guidelines for Americans and USDA's MyPyramid food guidance system urge Americans to choose foods that provide more nutrients per calories (or are nutrient dense). Adam Drewnowski, PhD, a scientist at the University of Washington, is a principal researcher with the Nutrient Rich Foods Coalition, which is funded in part by the beef checkoff. He is currently developing a nutrient-rich food index to help identify the nutritional quality of foods based on nutrient density…tape
Cut #1 :17 O.C...”to other foods.”
Drewnowski also explains how the Nutrient Rich Foods Approach can help people build healthier diets...tape
C ut #2 :44 O.C...”them super foods.”
So where does the great taste of beef fit into this equation? Drewnowski has our answer…tape.
Cut #3 :9 O.C...” in very well.”
For more fast and reliable information to help you eat and shop the nutrient-rich way, visit the checkoff-funded Web site www nutrient rich foods dot org (www.nutrientrichfoods.org).
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
Funded by the Beef Checkoff.