Checkoff Expenditures Audited

Kent Pruismann, Cattlemen’s Beef Board member from Iowa and member of the CBB Audit Committee, recently spoke with us about the financial accounting system at the Beef Board when it comes to ensuring that checkoff dollars are reimbursed solely for expenditures approved by the Operating Committee, Beef Board and USDA.

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The beef checkoff increases beef demand through promotion, research and new product development, and a variety of other marketing tools.