U.S. Beef in Guatemala
Contact: , 308-697-3486;
The checkoff recently helped fund the Third Annual Latin American Product Showcase in Guatemala, where the U.S. Meat Export Federation (USMEF), a contractor to the beef checkoff, showcased U.S. beef products. An overflow crowd of beef buyers met sellers in even greater numbers than the previous showcases, and buyers came away confident that increased sales would be the result.
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.