GrillMaster Experience Heats Up
Contact: , 308-697-3486;
Grilling has long been an American tradition, one that extends nearly year-round for many people. That has also produced a hunger for more knowledge about grilling techniques. The beef checkoff is partnering in a nationwide series of grilling events to help fuel demand for beef, as Brian Baxter reports from South Carolina. Watch the video here.
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.