Sales Force Training Seminars

A comprehensive training program that covers every aspect of the U.S. red meat industry from animal genetics and production systems to safety programs, handling and refrigeration is being offered across Mexico and Central America this year by USMEF, contractor to the Beef Checkoff Program, with funding from the USDA Market Access Program.

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The beef checkoff increases beef demand through promotion, research and new product development, and a variety of other marketing tools.


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