La Tortilla Factory Promotion
Contact: , 308-697-3486;
Yesterday, the beef checkoff kicked off summer grilling with a "Cinco de Savings" promotion, anchored around the Cinco de Mayo holiday. This promotion features healthy grilled steak tortillas served with La Tortilla Factory products and will offer instant savings off beef purchases. Check your local stores!
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.