Limiters to Beef Consumption
Contact: , 308-697-3486;
Compared to heavy users (who eat beef 3 or more times a week) and light users (less than once a week), moderate beef eaters (who eat beef 1 – 2 times a week) represent the best opportunity to increase beef consumption by one more beef meal per week. Read the full article here about limiters to beef consumption.
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.