
Success in Japan
With Japan’s $10 billion yakiniku restaurant industry suffering from a shortage of U.S. beef due to the age limitations on imports, the checkoff helped fund a U.S. beef presence at the Yakiniku Business Fair in Tokyo last month.

With Japan’s $10 billion yakiniku restaurant industry suffering from a shortage of U.S. beef due to the age limitations on imports, the checkoff helped fund a U.S. beef presence at the Yakiniku Business Fair in Tokyo last month.
SOCIAL MEDIA