Spring Training in China
A series of “Spring Training” seminars in China helped establish working relationships with Chinese companies interested in purchasing U.S. beef products. Seminars in Beijing, Hangzhou, Hefei, Nanjing, Wuxi and Shanghai reached a combined 135 Chinese meat industry professionals, with interest so high that one participant drove eight hours from Inner Mongolia to Beijing. Participants learned about the financial aspects of U.S. production, including feed prices, profit/loss per animal for processors and packers, retail and wholesale prices in the U.S. and information about U.S. industry marketing arrangements. For details, visit Spring Training.
Funded by the Beef Checkoff.
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