Korean Camping Enthusiasts

Three of the hottest activities in South Korea - blogging, camping and cooking - came together recently in a two-hour session conducted by the beef checkoff visiting chef Jay McCarthy for an online club composed of more than 35,000 Korean camping and barbecuing enthusiasts.

Camping & BBQ, one of Korea's largest online camping clubs, hosted the beef checkoff and McCarthy for a special demonstration that drew an enthusiastic crowd anxious to learn outdoor cooking tips and more about U.S. beef.

Camping & BBQ held an overnight campout in Gonjiam near Seoul and McCarthy spent the afternoon introducing participants to a number of U.S. beef products, including beef chuck eye roll and beef skirt meat, as well as special preparations including his Texas cowboy rub, rosemary red Serrano rub and a jerk rub.

For more information about the beef checkoff's foreign marketing efforts, click here.



® Copyright 2013 Cattlemen's Beef Board. Beeg Checkoff LogoFunded by the Beef Checkoff.
Internal links within this website are funded and maintained by the Beef Checkoff Program.
Outgoing links may be to websites maintained by third parties not funded by the checkoff.