Texas Beef Barbecue
For nearly 20 years, the Texas Beef Council has teamed with the U.S. Meat Export Federation (USMEF) to host Hong Kong’s most prominent event featuring American food — The Great American Barbecue, Texas Style. This year’s event at the Kowloon Cricket Club attracted a record turnout of more than 500 invitation-only guests from the island’s food and beverage trade. They enjoyed a delicious selection of slow-cooked U.S. beef items, including whole roasted ribeyes, grilled-to-order striploins, brisket, hanger steaks and top blade muscle.
Guest chef Timothy Broderick manned USMEF’s Texas smoker, crafting a magnificent barbecue menu that paired slow-cooked beef with a wide range of complementary American food, including wild Alaska salmon, Colorado lamb, artisan cheeses, seasonal fruit and craft beers. Many products were donated by local purveyors and food importers, while three local restaurants - En Japanese Group, Korea House and Jimmy’s Kitchen - prepared dishes according to their unique menu concepts. Gastro Primo, a prominent Hong Kong caterer, set up a full U.S. beef taco bar. In total, the event featured beef products from 10 U.S. companies and food from 28 sponsors.
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SOCIAL MEDIA