
Checkoff In The News Archive
2011
"Beef Producers Should Learn About the Checkoff" -- Eugene Blair, Ala.
"Pleased With the Beef Checkoff Investment" -- Andy Tucker, Fla.
"Georgia Beef Producer Helps Train Retailers" -- Jonny Harris, Ga.
"Beef Producers Should Promote Their Product" -- Jim Akin, Ala.
"Beef Checkoff Working to Provide Safe Food Source" -- Jimmy Holliman, Ala.
"Florida Beef Producer Promotes Checkoff" -- Henry Kempfer, Fla.
"Beef Checkoff Important for the Industry" -- Marcia Callaway, Ga.
"Beef Checkoff Important for Food Safety Issues" -- George Kempfer, Fla.
"Producers Benefit from Beef Ambassador Program" -- Gibson Priest, Ga.
"Alabama Beef Producer Knows Importance of Demand" -- Perry Debtor, Ala.
"Beef Checkoff Provides Important Information" -- Steve Blackburn, Ga.
"Florida Producer on Checkoff Helping to Grow Beef Demand" -- Erik Jacobsen, Fla.
"Beef Checkoff Helping Housewives Prepare Beef Meals" -- Johnny Morrow, Ala.
"Beef Checkoff Constantly Helping Industry" -- Hal Phillips, Fla.
"Beef Producer Pleased with Effort to Reach Teachers" -- David Gazda, Ga.
"Cattle Producers Need the Beef Checkoff" -- Chuck Madaris, Ala.
Ag Radio Network:
"Meeting the needs of today's consumer" -- Dennis Byrne, Pa.
"Master of Beef Advocacy...Sharing the beef industry's story with consumers" -- Glenn Taylor, NY
"Focusing on Veal Quality Assurance" -- Robert Supancik, Pa.
"Training Employees To Handle Cattle Is Important" -- Rich Brown, NY
"Caring for Your Animals All the Time" -- Phoebe Bitler, Pa.
"New Product Development Adds Value" -- Erskine Cash, Pa.
"Learning About My Beef Checkoff Investment" -- Patty Bikowsky, Pa.
"Advertising to Today's Consumer" -- Phil Keppler, NY
"Three Elements to Proper Animal Husbandry" -- John Ligo, Pa.
Mike McCormick, Union Church, Miss.
Leo McDonnell, Columbus, Mont.
2010
July 2010 -- Dakota Farm Talk's Pam Geppert speaks with USMEF's Erin Daley for an update on the export outlook and how producer's checkoff dollars are invested in foreign marketing.
June 2010 -- Tom Jones speaks with Mike Adams of AgriTalk about the recent Executive Committee annoucement regarding the Federation of State Beef Cuncils.
June 2010 -- Max Bozeman, CBB member from Elba, Ala., recently spoke with Randall Weiseman of Southeast Ag Network to talk about communications with both producers and consumers.
May 2010 -- Helen Wiese, producer from Manning, Iowa, and chair of the retail committee, spoke with WMBD's Meghan Grebner and Dakota Farm Talk's Pam Geppert about May Beef Month.
May 2010 -- The Sidney Herald (Montana) recently reported on May Beef Month events.
May 2010 -- Dr. Mandy Carr Johnson recently spoke with Tom Nicolette, Texas Farm Bureau Radio Network, about the latest CDC report on decrease in E. coli illness rate.
April 2010 -- Emily Caldwell, Progressive Dairyman, reports on Marcia Itle's (dairy woman) participation in the Boston Marathon.
April 2010 -- Beef Board member Glenda Flora from Quinter, Kan., speaks with Trent Loos and Kyle Bauer on "Rural Route" - KFRM - about beef checkoff advertising. (50-minute radio show)
March 2010 -- Secretary Vilsack Announces Cattlemen's Beef Board Appointments
Feb. 2010 -- The Modesto Bee featured a video report on the Escalon, Calif., Stockmanship & Stewardship program (partially funded by the beef checkoff).
Feb. 2010 -- Merrill Karlen speaks with Dakota Farm Talk's Pam Geppert about the recent Producer Attitude Survey results.
Feb. 2010 -- Kim Essex speaks with RFD Radio Network's Alan Jarand and Julie Root about the "I Heart Beef" campaign during the month of February.
Feb. 2010 -- Kim Essex talks with Ken Rahjes, KRVN, about the "I Heart Beef" campaign.
Jan. 2010 -- Beef Board CEO Tom Ramey and Secretary Tom Jones speak with BEEF magazine's Wes Ishmael about the changes to the checkoff process.
Nov. 2009 -- David Dick speaks with Successful Farming Radio reporter Darrell Anderson about the industry's Food Fight campaign.
Nov. 2009 -- Tom Jones speaks with Successful Farming Radio reporter Darrell Anderson about the importance of the checkoff's issues management program.
2009
Ongoing "Jolley Talking With..." Reports on CattleNetwork
- Lloyd DeRuyter, Cedar Grove, Wisc.
- Tom Jones, Pottsville, Ark.
- Dianne Kirkbride, Cheyenne, Wy.
- Dave Schubel, Medina, N.Y.
- Jenny Senn, Silverstreet, N.C.
- Wesley Grau, Grady, N.M.
- Dan Smith, Stamping Ground, KY
- Jeff Clausen, Carson, Iowa
- Virginia Coelho, Fremont, Calif.
- Roger West, Gainesville, Fla.
Ongoing Reports Airing on "This Week in Agribusiness"
- Phil Seng -- Foreign marketing opportunities
- Don Stewart -- Checkoff efforts move middle meats
- Lucinda Williams -- Checkoff tools for dairy producers/checkoff programs aimed at building beef demand
- Ross Garwood -- Checkoff dollars and foreign marketing efforts
- Mark Riechers -- Food safety and the humane treatment of animals
- Dave Bateman -- The global market and demand for U.S. beef
- Dan Dierschke -- CBB trade mission to Russia
- Chuck Adami -- An auction market's role in proper handling of livestock
- Dave Bateman -- Challenges and procedure to setting the checkoff budget
- Lucinda Williams -- Dairy producers play an important role in the checkoff
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Terri Carstensen -- New checkoff-funded consumer advertising campaign
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Dan Halstrom -- Checkoff dollars aimed to increase international beef sales
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John Schafer -- Checkoff dollars invested in product enhancement research
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Will Frazee -- Checkoff funds research to develop new products
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David Dick -- Checkoff investment in retail marketing programs
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Nancy Thomas -- Educating beef and dairy producers on a local level
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Terri Carstensen -- New checkoff-funded consumer advertising campaign
DairyLine radio interviews from Lee Mielke:
- Lucinda Williams - Massachusetts
- Glenda Flora - Kansas
- Andy Wick - Colorado
- Dan Javor - Michigan
- Dean Strauss - Wisconsin
- Frank Gambonini - California
- Don Smith - Texas
- Glenn Taylor - New York
- Phoebe Bitler - Pennsylvania
- Scott George - Wyoming
- Brad Scott - California
- Shelly Mayer - Wisconsin
- James Hunt - Texas
- Ken Nobis - Michigan
- Alan Frederick - Pennsylvania
- Rich Silacci - California
- Luke Woelber - New Mexico
- Tom Dorsey - Idaho
- John Ligo - Pennsylvania
- Jerry Spencer - Texas
- Jim Docheff - Colorado
- Joyce Bupp - Pennsylvania
- Mac Pate - Tennessee
Oct. 2009 -- Lynn Heinze, Beef Board director of communications, speaks with Dakota Farm Talk's Pam Geppert about successes for MyBeefCheckoff.com's first year and the beef checkoff's social media efforts.
Oct. 2009 -- Baxter Black joins U.S. Farm Report. Direct from his Arizona ranch, Baxter Black brings his unique poetry and personality to the nation's longest running agricultural TV program. He's the voice of your beef checkoff.
Oct. 2009 -- Tom Jones speaks with farm broadcaster Chad Smith of KLGR Radio in Redwood Falls, MN.
Oct. 2009 -- Wisconsin Beef Council executive director John Freitag talks about what they do to promote beef - and more specifically, dairy beef.
Oct. 2009 -- Tom Jones, Pottsville, Ark. cow/calf producer and sec./treas. of the Cattlemen's Beef Board talked with Brownfield ag reporter Ken Anderson about the 2010 budget.
Oct. 2009 -- Cattle Business Weekly showcases the checkoff-funded Masters of Beef Advocacy (MBA) program.
Oct. 2009 -- Suzanne Banfield, the new winner of the checkoff-funded Sutter Home Build a Better Burger contest, shares her winning recipe on the Today Show.
Aug. 2009 -- Feedstuffs/Trent Loos interviewed Anne Burkholder about the TIME magazine interview she conducted with Bryan Walsh.
Aug. 2009 -- Daren Williams, NCBA executive director of communications, recently spoke with Don Atkinson, VSA Network Farm News Editor about the shortcomings of the TIME magazine article by Bryan Walsh.
Aug. 2009 -- Anne Burkholder, Cozad, Neb., spoke with WIRL farm broadcaster Meghan Grebner in Peoria, Ill., about the recent misinformation in TIME magazine.
Aug. 2009 -- Glenda Flora, CBB member from Quinter, Kan., highlighted here by Hoard's magazine, spoke at the International Women in Dairying conference prior to World Dairy Expo 2008. Glenda covered Dairy Beef Quality Assurance programs.
July 2009 -- Merrill Karlen, CBB member from Oacoma, S.D., recently spoke with Dakota Farm Talk's Pam Geppert about checkoff revenues and 2010 budget.
July 2009 -- John Maday with Drover's magazine recently interviewed NCBA's director of retail marketing Randy Irion and CBB member Margie Hande about the latest trends at retail. Read the full article here.
In a series funded by the beef checkoff, Southeast Ag Net's Randall Weiseman talked with producers from around the Southeast about the checkoff and what it has done for not only the industry but for their operations. The series is called “Southeast Beef Bytes”:
Mike Dee of AlabamaJonny Harris of Georgia
Roger Butler of Florida
Jacob Megehee of Mississippi
Leo Hollinger of Alabama
Billy Moore of Georgia
2008

SOCIAL MEDIA