Checkoff In The News Archive

2011 

Southeast Ag Net Radio Series:
"The beef checkoff is doing its job" -- Roger Butler, Fla.
"The cattle industry benefits from the beef checkoff" -- Dr. Frank Thomas, Ga.
"Cattlewomen are promoting beef" -- Linda Crumley, Ga.
"Getting beef facts to kids and consumers" -- Jan Dillard, Fla.
"Getting out the positive beef message" -- Mike Dee, Ala.
"BQA Involves Common Sense Practices" -- Carole Hicks, Ga.
"BQA Means Doing The Right Things Right" -- Frank Owsley, Ala.
"BQA Helps Producers" -- Max Irsik, Fla.
"BQA Programs Provide Management Information" -- Dell King, Ky.
"Georgia Producer Pleased with BQA Certification" -- Eddie Bradley, Ga.
"Alabama Producer Believes in BQA" -- Steve Lake, Ala.
"Being BQA certified is absolutely important" -- Don Quincey, Fla.
"BQA Helps the Attitude of Cattle" -- Donna Jo Curtis, Ala.
"Cattle Buyer Looks for BQA Certification" -- John Moseley, Ga.
"BQA is Good for the End Product" -- George Kempfer, Fla.
"Georgia Beef Company Knows Importance of BQA" -- Sierra Coggins, Ga.
"Now's The Time for BQA certification" -- Jim Collins, Fla.
"Good Operating Procedures When Handling Cattle" -- Daryl Haynes, Ala.
"Helping producers with the BQA certification process" -- Josh White, Ga.
"Receiving the 2011 National BQA Award" -- Mike Milicevic, Fla.
"AL Producer Encourages BQA Certification" -- Glenn Nall, Ala.
"FL Ranch Benefits from BQA certification" -- Mike Milicevic, Fla.
"Beef Checkoff Shines in Educational Efforts" -- Nancy Ray, Ala.
"Beef Checkoff Helping Build Export Markets" -- Robert Fountain, Ga.
"Reaching Teachers and Students About Beef" -- Wendy Petteway, Fla.
"Market Operator Speaks About Collecting the Beef Checkoff" -- Carl McKettrick, Fla.
"Beef Checkoff Promoting Product to Consumers" -- Gerald Long, Ga.
"Beef Checkoff Promoting Our Product Overseas" -- Clay Kennamer, Hollywood, Ala.
"Research and Promotion Working Together" -- Harvey Lemmon, Ga.
"Putting a Face on the Producer" -- Woody Clark, Ala.
"Pasture to Plate Producer Believes in Checkoff" -- Steve Whitmire, Ga.
"Dairy Producer Promotes Beef Checkoff" -- Roger Butler, Fla.

"Beef Producers Should Learn About the Checkoff" -- Eugene Blair, Ala.

"Pleased With the Beef Checkoff Investment" -- Andy Tucker, Fla.

"Georgia Beef Producer Helps Train Retailers" -- Jonny Harris, Ga.

"Beef Producers Should Promote Their Product" -- Jim Akin, Ala.

"Beef Checkoff Working to Provide Safe Food Source" -- Jimmy Holliman, Ala.

"Florida Beef Producer Promotes Checkoff" -- Henry Kempfer, Fla.

"Beef Checkoff Important for the Industry" -- Marcia Callaway, Ga.

"Beef Checkoff Important for Food Safety Issues" -- George Kempfer, Fla.

"Producers Benefit from Beef Ambassador Program" -- Gibson Priest, Ga.

"Alabama Beef Producer Knows Importance of Demand" -- Perry Debtor, Ala.

"Beef Checkoff Provides Important Information" -- Steve Blackburn, Ga.

"Florida Producer on Checkoff Helping to Grow Beef Demand" -- Erik Jacobsen, Fla.

"Beef Checkoff Helping Housewives Prepare Beef Meals" -- Johnny Morrow, Ala.

"Beef Checkoff Constantly Helping Industry" -- Hal Phillips, Fla.

"Beef Producer Pleased with Effort to Reach Teachers" -- David Gazda, Ga.

"Cattle Producers Need the Beef Checkoff" -- Chuck Madaris, Ala.

 
Dairyline Radio Interviews:
Dave Boon - Washington
Ted Greidanus - California
Jean O'Toole - New York Beef Industry Council
Shannon Kelley - California Beef Council
Stacy Bates - Texas Beef Council
Angie Horkan - Wisconsin Beef Council
Carrie Bomgardner - Pennsylvania Beef Council
Tricia Adams - Pennsylvania
Pat Kilsdonk - Wisconsin
Jurian Bartelse - New York
John Freitag - Wisconsin Beef Council
Jane Clifford - Vermont
Traci O'Donnell - Idaho Beef Council
Christie Molinaro - Northeast Beef Promotion Initiative

Roger Butler, Part 1

Roger Butler, Part 2

Roger Butler, Part 3

Elizabeth Bliler

Randy Davis

Christie Brown

Ag Radio Network:

"Meeting the needs of today's consumer" -- Dennis Byrne, Pa.

"Master of Beef Advocacy...Sharing the beef industry's story with consumers" -- Glenn Taylor, NY

"Focusing on Veal Quality Assurance" -- Robert Supancik, Pa.

"Training Employees To Handle Cattle Is Important" -- Rich Brown, NY

"Caring for Your Animals All the Time" -- Phoebe Bitler, Pa.

"New Product Development Adds Value" -- Erskine Cash, Pa.

"Learning About My Beef Checkoff Investment" -- Patty Bikowsky, Pa.

"Advertising to Today's Consumer" -- Phil Keppler, NY

"Three Elements to Proper Animal Husbandry" -- John Ligo, Pa.

 
Ongoing "Jolley Talking With..." Reports on CattleNetwork
 
DairyLine radio interviews from Lee Mielke:
 
Dave Boon - Washington
Bill Dale - California Beef Council
John Ligo - Pennsylvania, BQA Award Winner, Part 1
John Ligo - Pennsylvania, BQA Award Winner, Part 2
Dr. Mike Apley - DCHA Webinar, Part 1
Dr. Mike Apley - DCHA Webinar, Part 2
Conrad Kvamme - Minnesota, Part 1
Conrad Kvamme - Minnesota, Part 2
Conrad Kvamme - Minnesota, Part 3

2010

July 2010 -- Dakota Farm Talk's Pam Geppert speaks with USMEF's Erin Daley for an update on the export outlook and how producer's checkoff dollars are invested in foreign marketing.

June 2010 -- Tom Jones speaks with Mike Adams of AgriTalk about the recent Executive Committee annoucement regarding the Federation of State Beef Cuncils.

June 2010 -- Max Bozeman, CBB member from Elba, Ala., recently spoke with Randall Weiseman of Southeast Ag Network to talk about communications with both producers and consumers.

May 2010 -- Helen Wiese, producer from Manning, Iowa, and chair of the retail committee, spoke with WMBD's Meghan Grebner and Dakota Farm Talk's Pam Geppert about May Beef Month.

May 2010 -- The Sidney Herald (Montana) recently reported on May Beef Month events.

May 2010 -- Dr. Mandy Carr Johnson recently spoke with Tom Nicolette, Texas Farm Bureau Radio Network, about the latest CDC report on decrease in E. coli illness rate.

April 2010 -- Emily Caldwell, Progressive Dairyman, reports on Marcia Itle's (dairy woman) participation in the Boston Marathon.

April 2010 -- Beef Board member Glenda Flora from Quinter, Kan., speaks with Trent Loos and Kyle Bauer on "Rural Route" - KFRM - about beef checkoff advertising. (50-minute radio show)

March 2010 -- Secretary Vilsack Announces Cattlemen's Beef Board Appointments

Feb. 2010 -- The Modesto Bee featured a video report on the Escalon, Calif., Stockmanship & Stewardship program (partially funded by the beef checkoff). 

Feb. 2010 -- Merrill Karlen speaks with Dakota Farm Talk's Pam Geppert about the recent Producer Attitude Survey results.

Feb. 2010 -- Kim Essex speaks with RFD Radio Network's Alan Jarand and Julie Root about the "I Heart Beef" campaign during the month of February.

Feb. 2010 -- Kim Essex talks with Ken Rahjes, KRVN, about the "I Heart Beef" campaign.

Jan. 2010 -- Beef Board CEO Tom Ramey and Secretary Tom Jones speak with BEEF magazine's Wes Ishmael about the changes to the checkoff process.

Nov. 2009 -- David Dick speaks with Successful Farming Radio reporter Darrell Anderson about the industry's Food Fight campaign.

Nov. 2009 -- Tom Jones speaks with Successful Farming Radio reporter Darrell Anderson about the importance of the checkoff's issues management program.

2009

Ongoing "Jolley Talking With..." Reports on CattleNetwork

Ongoing Reports Airing on "This Week in Agribusiness"

DairyLine radio interviews from Lee Mielke:

Oct. 2009 -- Lynn Heinze, Beef Board director of communications, speaks with Dakota Farm Talk's Pam Geppert about successes for MyBeefCheckoff.com's first year and the beef checkoff's social media efforts.

Oct. 2009 -- Baxter Black joins U.S. Farm Report. Direct from his Arizona ranch, Baxter Black brings his unique poetry and personality to the nation's longest running agricultural TV program. He's the voice of your beef checkoff.

Oct. 2009 -- Tom Jones speaks with farm broadcaster Chad Smith of KLGR Radio in Redwood Falls, MN.

Oct. 2009 -- Wisconsin Beef Council executive director John Freitag talks about what they do to promote beef - and more specifically, dairy beef.

Oct. 2009 -- Tom Jones, Pottsville, Ark. cow/calf producer and sec./treas. of the Cattlemen's Beef Board talked with Brownfield ag reporter Ken Anderson about the 2010 budget.

Oct. 2009 -- Cattle Business Weekly showcases the checkoff-funded Masters of Beef Advocacy (MBA) program.

Oct. 2009 -- Suzanne Banfield, the new winner of the checkoff-funded Sutter Home Build a Better Burger contest, shares her winning recipe on the Today Show.

Oklahoma Horizon featured a story about protein and spoke with an Oklahoma Beef Council dietitian.

 

Aug. 2009 -- Feedstuffs/Trent Loos interviewed Anne Burkholder about the TIME magazine interview she conducted with Bryan Walsh.

 

Aug. 2009 -- Daren Williams, NCBA executive director of communications, recently spoke with Don Atkinson, VSA Network Farm News Editor about the shortcomings of the TIME magazine article by Bryan Walsh.

 

Aug. 2009 -- Anne Burkholder, Cozad, Neb., spoke with WIRL farm broadcaster Meghan Grebner in Peoria, Ill., about the recent misinformation in TIME magazine.

 

Aug. 2009 -- Glenda Flora, CBB member from Quinter, Kan., highlighted here by Hoard's magazine, spoke at the International Women in Dairying conference prior to World Dairy Expo 2008. Glenda covered Dairy Beef Quality Assurance programs.

 

July 2009 -- Merrill Karlen, CBB member from Oacoma, S.D., recently spoke with Dakota Farm Talk's Pam Geppert about checkoff revenues and 2010 budget.

 

July 2009 -- John Maday with Drover's magazine recently interviewed NCBA's director of retail marketing Randy Irion and CBB member Margie Hande about the latest trends at retail. Read the full article here.

 

April 2009 -- Scott Stone from Yolo County, California, discusses Earth Day efforts with Russell Nemetz, Northern Ag Network (click on the 6:20 AM Morning Market Report link)
 
March 2009 -- CBB member Mark Reichers from Darlington, Wisc., spoke with farm broadcaster Meghan Grebner, WMBD/WIRL of Peoria, Ill., about beef safety and the recent Beef Safety Summit

In a series funded by the beef checkoff, Southeast Ag Net's Randall Weiseman talked with producers from around the Southeast about the checkoff and what it has done for not only the industry but for their operations. The series is called “Southeast Beef Bytes”:

Mike Dee of Alabama 
Jonny Harris of Georgia
Roger Butler of Florida
Jacob Megehee of Mississippi
Leo Hollinger of Alabama
Billy Moore of Georgia
Lindsay John of Florida
Jerry Nelson of Mississippi
 
Feb. 2009 -- Progressive Dairyman reports on quality milk and quality beef
 
Jan. 2009 -- NCBA Vice President of Issues Analysis & Strategy Rick McCarty spoke with farm broadcaster Pam Geppert, Dakota Farm Talk, about consumer confidence in beef safety.

2008

Nov. 2008 -- NCBA Director of Beef Safety Research Michelle Rossman spoke with farm broadcaster Troy Leininger with KICD in Spencer, Iowa about Foot and Mouth.
 
Nov. 2008 -- NCBA Director of Issues & reputation Management Jacque Matsen spoke with farm broadcaster Troy Leininger with KICD in Spencer, Iowa about BSE.
 
Oct. 2008 -- Oklahoma beef producer D'Lese Travis submits a guest editorial "I stood up for beef" -- This editorial originally appeared in the October 2008 edition of Beef Producer, a publication of Farm Progress Cos., that runs in that company's state and regional magazines. To learn more visit www.farmprogress.com. Used by permission.
 
Oct. 2008 -- Hoard's Dairyman editors give an update on the process to providing ideas for how to change the checkoff
 
Oct. 2008 -- Live from World Dairy Expo, Lucinda Williams appears on AgDay to educate producers about the beef checkoff
 
Oct. 2008 -- World Dairy Expo attendees speak with host Mike Adams, AgriTalk, Dave Bateman interview, Lucinda Williams interview, combined Lucinda Williams, Jenny Senn and Chuck Adami interview

 



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