Consumer Trust Committee
Upcoming Meeting Information
Hyatt Regency Hotel, Denver, Colorado
The checkoff's Consumer Trust committee meeting will be held July 13, 2017 from 2:00 p.m. to 6:00 p.m. and then again on July 14, 2017 from 9:15 a.m. to 12:00 p.m.
Return to Meeting Center
View Past Consumer Trust Meetings
Purpose Statement: Grow consumer trust in beef and beef production to inspire confidence in purchasing decisions through honest and transparent communication.
Priority Strategic Initiatives:
- Most Important
- Protect Beef’s Image
- More Important
- Certify and Verify Production Practices
- Engage Beef Advocates
- Ensure Antibiotic Stewardship
- Ensure Beef Safety