Report Provides Overview Of Beef Checkoff Research
Date: Wednesday, March 08, 2006Contact: Polly Ruhland 303/850-3394 pruhland@beef.org
REPORT PROVIDES OVERVIEW OF BEEF CHECKOFF RESEARCH
CENTENNIAL,
The report summarizes extensive checkoff-funded beef safety, product enhancement, nutrition and market research the program has conducted. This research has provided a foundation for other marketing, promotion and information programs funded through the checkoff.
“The work captured in this book is both impressive and important,” according to Cattlemen’s Beef Board member Roger West, a Florida cow-calf producer and chairman of the Joint Research & Knowledge Management Group. “The knowledge base that has been acquired is the work of many people, from state and national checkoff staff to researchers at many universities and institutions. These researchers are the best of the best.”
The 42-page report identifies priorities in each of the research program areas and summarizes key research conducted with the results they’ve provided. It also lists each of the research projects funded, including the name of the researcher, their institution, the duration of the study, and the total amount of funding. Research projects funded through state beef councils are also included in this list.
Finally, citations from research that has been published in key publications or presented at important meetings are provided.
“We’re proud of the role the Beef Checkoff Program has played in the acquisition, implementation and dissemination of knowledge,” West said. Industry progress “could not have happened without research,” he says, “and ongoing research is needed in order to build upon these accomplishments.”
For a copy of “Research: Leading Change in the Beef Industry,” contact your state beef council, or write to: Annual Report, Research & Knowledge Management, National Cattlemen’s Beef Association, 9110 East Nichols Ave., Centennial, CO 80112-3450.
The report can also be viewed on-line at www.beef.org/reseresearchannualreport.aspx
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
Funded by the Beef Checkoff.