I. Beef Promotion Operating Committee
II. Executive Committee
a. Administration Subcommittee
III. Joint Industry Program Committees
a. Joint Global Consumer Marketing Group
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Joint Advertising Committee
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Joint Foodservice Committee
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Joint New Product & Culinary Initiatives Committee
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Joint Retail Committee
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Joint Veal Committee
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Joint International Markets Committee
b. Joint Research and Knowledge Management Group
i. Joint Beef Safety Committee
ii. Joint Human Nutrition Research Committee
iii. Joint Product Enhancement Committee
c. Joint Public Opinion and Issues Management Group
i. Joint Public Relations Subcommittee
ii. Joint Issues Management Subcommittee
i. Joint Nutrition Influencers Subcommittee
ii. Joint Youth Education and Information Subcommittee
d. Joint Industry and Producer Services Group
i. Joint Producer Communications Committee
ii. Joint Producer Education Committee
IV. Joint Industry Budget Committee
V. Joint Industry Evaluation Committee
VI. Joint Industry Audit Committee